Our story

it started with one journal
and a simple belief.

Kush and Himi, founders of Betterday Studio
Meet the founders
the story behind betterday studio.

We’re Kush & Himi. We started Betterday Studio in 2020 with one journal and a simple belief — that the right stationery can make everyday life feel a little more intentional.

What began as one product has grown into a collection of thoughtfully designed journals, planners and notepads, created to help you pause, plan and find a little more clarity in your day. Every piece is designed by us, with care, quality and purpose at the heart of it.

We’re still a small team, creating each product with care, intention and the hope that it becomes part of your everyday rituals.

Our belief
small rituals shape better days. that’s why we create thoughtfully designed tools to support them.
The Betterday Studio
The studio
where care goes into every detail.

Every product starts with a conversation between us. What would make this genuinely useful? What would make someone pick it up every single day?

We work through every detail until the answer to both questions is yes. From the layout of each page to the finish on the cover — we make things we’d want to use ourselves, and we think that shows.

2020
founded
100,000+
products dispatched
4,578+
five-star reviews
small studio.
big attention to detail
Join the community

get 10% off your first order

Be the first to hear about new launches, exclusive offers and inspiration to help make your day a little better.

Your code will be sent straight to your inbox. Unsubscribe any time.